SnapAds allows users to find local activities, places to eat, and events happening nearby. Customers can earn cash rewards for visiting local stores, making purchases, and promoting local businesses. By cutting out the marketing middleman, SnapAds pays cash rewards for store visits, purchases, and promotional marketing on behalf of local companies, saving businesses time and money.

SnapAds also provides an opportunity for local college and high school athletes, as well as local influencers, to earn money promoting local businesses. This follows the NCAA's 2021 rule change, which allows athletes to earn money from their Name Image and Likeness (N.I.L.).